Meta Ads

Meta Ads Agency for Facebook & Instagram Advertising

Facebook and Instagram ads that go after sales and leads, not likes. PPCAds Agency sets up and manages Meta ad campaigns at fixed, published prices. You own the ad account, you pay Meta directly for ad spend, and there’s no long-term contract.

Book a free 30-minute call · See Meta Ads pricing

What our Meta Ads management covers

As a Meta ads agency, we handle the whole job, from tracking through creative testing to scaling:

  • Tracking first. We set up the Meta Pixel and Conversions API, configure events and verify domains, then test conversions before any money is spent. If the data is wrong, every optimization after it is wrong too.
  • Campaign structure. We build campaigns, ad sets and budgets around one business goal: purchases, leads or booked calls.
  • Audiences. We use broad targeting, interest-based audiences, Lookalikes, and retargeting based on your website visitors, customer lists and engagement.
  • Creatives and copy. We write ad copy and assemble creatives for Feed, Stories and Reels using the assets you provide, then test them in a planned way.
  • Ongoing optimization. We manage budgets, retire creatives that have worn out, and scale ad sets that are bringing in conversions at a cost you can afford.
  • Clear reporting. You get a weekly report on spend, results and cost per result, written in plain language, plus a monthly strategy call.

Facebook advertising services and Instagram ads in one place

Meta runs Facebook and Instagram from a single Ads Manager, so we usually plan them together. You can still start with one platform.

Facebook Ads Setup: €390 €292.50

Launch-ready Facebook campaigns with Pixel and Conversions API, audiences, 3 ad sets and up to 9 creatives. Full setup in 5 business days. View Facebook Ads Setup

Instagram Ads Setup: €350 €262.50

Instagram campaigns for sales and leads across Reels, Stories and Feed placements, with audiences, up to 9 creatives and conversion tracking. Delivered in 5 business days. View Instagram Ads Setup

Meta Ads Setup (Facebook + Instagram): €490 €367.50

One setup for both platforms: 4 ad sets and up to 12 creatives. View Meta Ads Setup

Meta Ads Management: €500 €375/month + 10% of ad spend

Monthly Facebook and Instagram management covering creative testing, audiences, scaling and weekly reporting. Month to month, with no long-term contract. View Meta Ads Management

Campaign types we run

Sales campaigns for e-commerce

These are conversion campaigns aimed at purchases. They can include catalog (dynamic product) ads that retarget shoppers with the exact products they viewed. For stores with a product catalog, they work well alongside Google Shopping Ads.

Lead generation

These campaigns bring in leads through Instant Forms or through your own landing page. We track leads to the conversion step that matters to you, so the campaign doesn’t optimize for cheap, low-quality form fills.

Retargeting

We reach people who visited your site, added items to their cart, or engaged with your profiles but didn’t convert yet.

Prospecting and awareness

These campaigns reach new audiences through broad targeting, interests and Lookalikes. They feed the retargeting stage, and we judge them on the conversions they lead to later, not on impressions.

Advantage+ campaigns

We use Meta’s automated campaign types where they fit. We set them up with clean conversion data and sensible exclusions, so the automation works for you rather than against you.

How we work

  1. Free call. You tell us about your business, offer, margins and budget. We recommend a starting point and give you a fixed quote. Book a call.
  2. Access. You add us as a partner to your Business Manager. We never need your Facebook password, and the account stays yours.
  3. Tracking and setup. We set up and test the Pixel, Conversions API and events, then build campaigns, audiences and creatives. Setups are delivered in 5 business days.
  4. Launch and learning. Campaigns go live and we watch delivery, costs and conversion quality closely during Meta’s learning phase.
  5. Test, optimize, scale. On a management plan, we keep testing creatives and audiences, shift budget toward what converts, and report every week.

Who our Meta Ads services are for

  • E-commerce stores that want sales from Facebook and Instagram, often alongside Google Shopping or Performance Max.
  • Service businesses and B2B companies that need qualified leads or booked calls.
  • Brands already running Meta ads themselves who want a specialist to take over, fix tracking, or test creatives more systematically.
  • Businesses new to Meta advertising who want a properly tracked setup from day one rather than boosted posts.

Meta ads are probably not the right fit yet if you have no way to measure sales or leads, or no budget to test for at least a few weeks. On the call, we’ll tell you honestly if Google Search is a better first channel for you.

Why PPCAds Agency

  • Fixed, published prices. Every service has a defined deliverable and a price you can see before you contact us.
  • You own everything. The ad account, Pixel, audiences and data stay in your Business Manager.
  • Ad spend stays separate. You pay Meta directly from your own billing, and it’s never mixed with our fees.
  • No long-term contracts. Management is month to month.
  • A specialist does the work. You talk directly to the person managing your campaigns.
  • Refund policy. You get a 100% refund if you cancel before work starts, and free revisions for 30 days after delivery. See our Refund & Cancellation Policy.

Meta Ads pricing

ServicePlatformsAd sets / creativesPrice
Facebook Ads SetupFacebook3 / 9€390 €292.50 one-time
Instagram Ads SetupInstagram3 / 9€350 €262.50 one-time
Meta Ads SetupFacebook + Instagram4 / 12€490 €367.50 one-time
Meta Ads ManagementFacebook + Instagramongoing€500 €375/month + 10% of ad spend

Prices are in EUR. US and UK clients pay the equivalent in USD or GBP at checkout. Ad spend is paid to Meta and isn’t included. See the full breakdown on our pricing page, or compare all our PPC services.

Already running Meta ads? Get a free review

Our free audit covers Meta accounts as well as Google Ads. Send us read-only access and mention Facebook and Instagram, and a specialist will review your campaigns, tracking and structure manually. You’ll get 3–5 concrete findings you can act on, whether or not you hire us.

Ready to run Facebook and Instagram ads properly?

Book a free 30-minute call and we’ll recommend a plan with a fixed quote. You can also submit a brief or message us on Telegram or WhatsApp. We reply within one business day.

Frequently asked questions

How much does a Meta ads agency cost?

Our Facebook Ads Setup costs €390 €292.50, Instagram Ads Setup €350 €262.50, and a combined Facebook + Instagram setup €490 €367.50, all one-time. Black Friday: 25% off until 31 December. Monthly Meta Ads Management is €500 €375/month plus 10% of ad spend, with no long-term contract. Ad spend is paid directly to Meta and isn’t included in our fees.

What is included in Meta ads management?

Monthly management includes creative and audience testing, budget optimization, scaling of ad sets that convert, monitoring of Pixel and Conversions API tracking, weekly reporting, a monthly strategy call and direct contact with your specialist.

Do you manage both Facebook ads and Instagram ads?

Yes. Both run through Meta Ads Manager, so we usually manage them together. You can also start with a Facebook-only or Instagram-only setup.

Who owns the ad account and the data?

You do. We work as a partner in your own Business Manager, and the ad account, Pixel, audiences and campaign history stay yours if you stop working with us.

Do you create the ad creatives?

Every setup includes ad copy and assembling creatives (up to 9 or 12, depending on the package) from your product photos, videos and brand assets. If you have no assets yet, tell us on the call and we’ll recommend what to prepare.

Is there a minimum ad budget or contract?

There’s no contract: management is month to month. We don’t set a hard minimum budget, but you need enough spend to test creatives and give Meta’s algorithm conversion data. We’ll recommend a realistic starting budget for your business on the free call.